Multicultural News

• TOP STORY: Online Hispanics Prefer English on Web
  The Hispanic population that goes online is young, less than 35 years old, and prefers English content, according to research being cited by Si TV. The “Young Latinos Online” research, done by ComScore, found that more than half the Hispanic population online, 52%, has a preference for English-language content. Only 22% prefer Spanish, while 27% list “both” languages as their preference. more » » » 
• ONLINE: NAMIC To Launch Diversity Video Network
  The National Association for Multi-ethnicity In Communications will launch an online Diversity Video Channel this spring through a $150,000 grant from the Motorola Foundation. more » » » 

• ON DEMAND: TVOne Plans Block On Civil Rights
  TVOne has designed localized video-on-demand promotions designed to teach people about the legacy of Martin Luther King. more » » » 
• PERSONALITY: Faces of Hispanic TV
  As 2008 gets underway, Multichannel News looks at some of the people -- from network executives to on-air personalities -- who are helping shape the Hispanic television landscape. more » » » 
• PROGRAMMING: ION Partners To Create African-American Program Block
  African-American TV syndicator Star Media and Omnicom’s OMG Entertainment & Sports unit will partner with ION Media networks to provide and produce African-American programming for the ION Television Network. more » » » 

• AWARDS: HBO, Disney Top NAMIC Vision Awards Nominations
  Home Box Office and Disney Channel led a list of 29 cable networks vying for the National Association of Multi-Ethnicity in Communications’ Vision Awards. more » » » 
• MARKETING: Wrestling Meets 'Quinceañera' in Mun2, WWE Deal
  The World Wrestling Entertainment is partnering with Latino youth network Mun2 to launch the "Ultimate Quinceañera" sweepstakes, a marketing effort celebrating the 15th anniversary of Mun2’s telecast of WWE’s TV show Raw. more » » » 
• POLITICS: HITN Teams With Radio Bilingüe On Election Coverage
  The Hispanic Information and Telecommunications Network will partner with Radio Bilingüe to offer multimedia election coverage, including a simulcast of Radio Bilingue’s election series, Hacia el Voto 2008. more » » » 
• ADVERTISING: BET To Create Web-based Advertising Network
  In an effort to give advertisers broad exposure to African-American Web users, BET Networks has launched a vertical advertising network featuring 30 premium Web sites targeting African-Americans. more » » » 
• SPORTS: Time Warner Offers Spanish-Language Soccer On Demand
  Time Warner Cable in Southern California will create a local Spanish-language video-on-demand channel featuring games from local amateur soccer leagues. more » » » 
• BRIEFING ROOM: NAACP Awards Strikes Agreement With Striking Writers
  (Excerpted from a Jan. 15, 2008 story on the Multichannel News Web site) The National Association for the Advancement of Colored People reached an interim agreement with the Writers Guild of America that will allow union workers to script its Feb. 4 Image Awards ceremony. more » » » 
• AROUND THE WEB: Woods: Lynch Comments Unfortunate, but Controversy Is Behind Him
  Tiger Woods says suspended Golf Channel anchor Kelly Tilghman meant no harm when she used the term "lynch" during television commentary about him, according to a report from the Associated Press. more » » »