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Nat Geo Picks Schools For 'Big Cats' Cultural Exchange

U.S. Students Will Work With African Peers to 'Cause An Uproar'
By: mreynolds Sep 6 2012 - 7:26pm
U.S. Students Will Work With African Peers to 'Cause An Uproar'

Four public schools in New York City, Philadelphia, St. Louis and Salt Lake City have been selected to participate in a unique cross-cultural initiative, National Geographic's Big Cats Sister School Program.

Beginning in fall 2012, the program will pair the U.S. schools with schools in Kenya, Tanzania and Botswana under the shared theme of big cat conservation.

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A&E Cancels 'Intervention'

Final Five Episodes To Begin Airing June 13
By: Tim Baysinger May 23 2013 - 10:08pm
Final Five Episodes To Begin Airing June 13

A&E is bringing an end to docuseries Intervention, announcing that its final five episodes will air this summer.

The docuseries, which ran for 13 seasons that spanned eight years, will premiere its final batch of episodes June 13 at 9 p.m.

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Multiplatform World: Ops, Nets Need More Cooperation to Make TV Everywhere Work

Window of Opportunity Will Close Unless Better Partnerships are Formed
By: R. Thomas Umstead May 23 2013 - 10:01pm
Window of Opportunity Will Close Unless Better Partnerships are Formed

New York -- Cable operators and content providers will have to work together to maximize the viewership and revenue opportunities for TV Everywhere, but the window of opportunity is fast closing due to competition, said executives speaking at the TV in a Multiplatform World conference here Thursday.

Multiplatform World: Streamlining Second-Screen Experience Drives User Engagement

Arris' Ruff Says HTML 5 Technology is Where Market is Headed
By: Tim Baysinger May 23 2013 - 9:52pm
Arris' Ruff Says HTML 5 Technology is Where Market is Headed
New York -- The second-screen market is steeped in HTML 5 technology, and manufacturers need to "sync" up with this technology to better streamline the user experience.

"The market is [in] HTML 5," said Jonathan Ruff, senior director, technology applications, Arris. "That's where the vast majority of developers are."

Multiplatform World: TV Everywhere Still Lacks Simplified, Consistent User Experience

Panelists Agree Infrastructure Needs to Improve to Lead to Profitability
By: Andrea Morabito (Broadcasting & Cable) May 23 2013 - 9:34pm
Panelists Agree Infrastructure Needs to Improve to Lead to Profitability
 
New York -- TV Everywhere still faces hurdles to being dubbed an unqualified success, but consistency of user experience should be one metric to measure it, according to panelists at B&C/Multichannel News' TV in a Multiplatform World event on Thursday.

Multiplatform World: Wakshlag Says Industry Creating 'Frankenmetrics' to Measure Usage

Turner Research Chief Lives By Three Rules: How Many, How Often, How Long
By: Mike Farrell May 23 2013 - 6:26pm
Turner Research Chief Lives By Three Rules: How Many, How Often, How Long

New York – Turner Broadcasting System chief research officer Jack Wakshlag said the TV industry is creating a series of complicated, useless “Frankenmetrics” to measure viewer habits for linear television, online video and VOD when three simple questions would give advertisers and content providers the answers they want.

A&E, Bloomberg, Discovery Partner With Twitter Amplify

Twitter Also Announces New TV Ad Targeting Product
By: Andrea Morabito (Broadcasting & Cable) May 23 2013 - 3:46pm
Twitter Also Announces New TV Ad Targeting Product

New York -- Twitter is extending its two-screen sponsorships from sports to other broadcast categories, as it announced partnerships with three new television brands during Internet Week.

A&E, Bloomberg TV and Discovery Communications are joining previously announced partners BBC America, Fox, Fuse and The Weather Channel in the partnership program now called Twitter Amplify.

Heat-Pacers Thriller Nets 8.2 Million Viewers

TNT's Game 1 Coverage Is Top 2013 NBA Postseason Telecast
By: Mike Reynolds May 23 2013 - 2:53pm
TNT's Game 1 Coverage Is Top 2013 NBA Postseason Telecast

TNT’s coverage of the Miami Heat’s one-point, overtime win over the Indiana Pacers in Game 1 of the Eastern Conference Finals was the top telecast of the 2013 NBA postseason.

With the game decided on LeBron James’s buzzer-beating, left-handed layup, TNT scored a 5.3 household rating and 8.2 million viewers, according to Nielsen fast nationals data. The May 22 contest was the highest-rated and most-viewed 2013 NBA playoff game to date and the top telecast on TV -- broadcast or cable -- on Wednesday night.

ABC Family Greenlights Summer Game Show

Spelling Competition 'Spell-Mageddon' Added to Expanding Summer Lineup
By: Alicia Barber (Broadcasting & Cable) May 23 2013 - 2:25pm
Spelling Competition 'Spell-Mageddon' Added to Expanding Summer Lineup
   
 

ABC Family has picked up new game show Spell-Mageddon, adding the hour-long series to its expanding summer lineup.

Spell-Mageddon puts contestants in a spelling bee where they will have to spell increasingly difficult words while dealing with distractions. The series is executive-produced by Adam Reed, Adam Freeman and Leslie Greif of Thinkfactory Media.

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CMT Acquires Off-Net Rights to 'Hell's Kitchen'

Fox Cooking Competition Series to Debut on Memorial Day
By: Lindsay Rubino (Broadcasting & Cable) May 23 2013 - 1:11pm
Fox Cooking Competition Series to Debut on Memorial Day
CMT has acquired the exclusive cable rights to the Fox cooking competition series Hell's Kitchen in a multiyear licensing deal with distributor Debmar-Mercury.

"CMT will provide the ideal environment for the terrific Hell's Kitchen brand, ensuring that it thrives in both the off-network cable and first-run broadcast arenas," said Debmar-Mercury copresidents Mort Marcus and Ira Bernstein.

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