Social_media

Social_media

Logo Expands Social Media Efforts for Fourth Season of 'RuPaul's Drag Race'

As part of an effort to expand its already considerable social media efforts, Logo has put together an expanded package of social media applications for the Jan. 30 launch of RuPaul's Drag Race.

The social media campaign will include applications and activities on Facebook, Twitter, Tumblr, GetGlue, Foursquare, and the LogoTV.com site. Some of these build on applications launched in earlier seasons for the show; others are new to the fourth season.

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Nielsen and NM Incite Find 9% Increase Social Activity Corresponds to 1% Ratings Lift Among Viewers 18-34 for Show Premieres

TMS's Zap2it Plugs In TV Show Buzz From SocialGuide

Partnership to Give Users Read on Twitter, Facebook Chatter

Hispanic Media's Social Revolution

Q&A With Telemundo EVP of Digital Media and Emerging Business Peter Blacker

Bravo Backs Second New Jersey 'Housewives' Season With Live Social Media Event

Andy Cohen Hosts Festivities On Ustream.TV, Bravotv.com

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