Content

G4’s Going Back to G4 Again

The name reversion will become official in the middle of next month, but the real push to create greater awareness for the moniker and its ne

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NECN Makeover’s Personality-Driven

Looking to add viewership through more personality-driven newscasts, New England Cable News will revamp much of its morning and evening progr

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Logo’ll Be Better Late

Launch Delayed To Cross 'Ts’ on Shows, Sub Count

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Belles of the Syndie Ball

Cable’s Shows Are Reaping More Revenue in Syndication Than Ever Before

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IFC Campaign Gets Fanatical

Full-Court Press For Friday Block

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This Just In

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History special Gives 'presidents’ perspective

Just in time for President Bush’s second inauguration, The History Channel is turning the spotlight on the men who have held the highest of

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Beta: ESPN Poised for Spending Gains

ESPN topped a Beta Research Corp. survey of advertising executives for the third year in a row.

On a five-point scale

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Secure News Buying Out Fox

News Corp.'s proposal last week to buy the 18% of Fox Entertainment Group it doesn't already own came as little surprise, but the timing si

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Oxygen Plans Hybrid Comedy Series

Los Angeles— Seeking to reach more younger female viewers, Oxygen is prepared to launch as many as two

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