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TNT Targets Hard-Core NASCAR Fans

Turner Network Television has shifted the target of its National Association for Stock Car Auto Racing ad campaign this season, going after r

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By: By Steve Donohue | Jul 18 2004 - 9:00pm

Howe Now for Sci Fi Channel

Bonnie Hammer needed help after the Sci Fi Channel president added the presidency of USA Network to her titles. So she tapped marketing maven

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By: By R. Thomas Umstead | Jul 18 2004 - 9:00pm

C-SPAN to Be Saluted for Election Coverage

The National Television Academy will present C-SPAN with a “special recognition award for outstanding coverage of the American electoral pr

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By: By Multi Channel News Staff | Jul 15 2004 - 2:01pm

Lifetime Commits Identity Theft

Lifetime Television Thursday announced the stars of November Lifetime Original MovieIdentity Theft: The Michelle Brown Stor

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By: By Multi Channel News Staff | Jul 15 2004 - 2:00pm

Advisory Board Joins Spike TV in ‘Check Up’

Spike TV Thursday announced the advisory board members who will join its recently launched "Check Up or Check Out" national campaign directed

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By: By Multi Channel News Staff | Jul 15 2004 - 12:22pm

NGC Details New Fare for Fall

National Geographic Channel announced that seven new series (six in primetime) and three new specials are part of its fall programming slate.

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By: By Multi Channel News Staff | Jul 15 2004 - 12:20pm

Sex Coming to Singapore

Home Box Office’s HBO Asia launched an ad blitz in Singapore Thursday to promote the Aug. 17 debut of Sex and the City

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By: By Multi Channel News Staff | Jul 15 2004 - 11:06am

Lifetime Meets Its PerfectMatch

Lifetime Television has entered into a relationship with PerfectMatch.com (www.

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By: By Multi Channel News Staff | Jul 15 2004 - 7:47am

HBO Piles Up Emmy Nominations

Home Box Office continues to be the king of the Emmy Award nominations, earning 124 nods for the 56th a

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By: By Linda Haugsted | Jul 15 2004 - 7:12am

Showtime Teams Up with love.com on Dead Sweeps

Showtime Networks Inc. is promoting the second season of its Dead Like Me by clicking on love.com (FULL STORY >>

By: By Multi Channel News Staff | Jul 14 2004 - 10:56am