Content

FourthWall On Target With Advertising Patent

Vendor’s Method Embeds Targeting Data and Apps into the Video Stream

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By: Jeff Baumgartner | Jun 19 2013 - 12:50pm

PromaxBDA: How to Retain Viewers in a 'Self-Curating' TV World

TV’s Landscape Shifts Pose Opportunity, Not Obstacle, for Nets: Panelists

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By: Alicia Barber -- Broadcasting & Cable | Jun 19 2013 - 11:48am

ConnecTV to Study Second Screen Social TV Viewing Behavior

Teams With SmithGeiger to Validate and Quantify the Premium Value of Second-Screen Ads

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By: Jeff Baumgartner | Jun 19 2013 - 11:28am

Sports Summit: Panelists Say Sports On TV Is Worth Every Penny

'It's The Product That Makes You Keep Cable,' YES CEO Declares

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By: Kent Gibbons | Jun 19 2013 - 11:13am

Sports Summit: Lazarus -- TV Everywhere Protects Pay TV Ecosystem

NBCSN Is 'Two Years Into a Five-Year Process,' Says NBC Sports Chief

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By: Tim Baysinger | Jun 19 2013 - 11:12am

Apple TV Tunes in HBO GO, WatchESPN

Comcast, TWC Among MSOs that Will Let Subs Authenticate Both Apps on the Apple Device

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By: Jeff Baumgartner | Jun 19 2013 - 10:45am

Netflix’s Dutch Treat

Launch in The Netherlands Set for Late 2013

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By: Jeff Baumgartner | Jun 19 2013 - 8:15am

NBCSN Draws 4 Million Watchers for Stanley Cup Finals Game 3

Tops Viewership Record Set in Game 2

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By: Tim Baysinger | Jun 18 2013 - 8:57pm

Comcast Xfinity TV Player is On Fire HD

TV Everywhere App Also Runs on Other Android- and iOS-Powered Devices

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By: Jeff Baumgartner | Jun 18 2013 - 6:23pm

CNN's 'New Day' Premieres Slightly Up in Demo, Down in Viewers

Revamped Morning Show Finishes Fourth in Demo on June 17

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By: Andrea Morabito (Broadcasting & Cable) | Jun 18 2013 - 6:03pm