Marketing

CTHRA: Modest Pay Hikes for Ops, Nets

Cable operators and programmers gave employees modest pay increases this year, with the average MSO employee getting a 4.5% increase in base

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Peacekeeper Wars Wins Ratings Wars

Sci Fi Channel miniseries Farscape: The Peacekeeper Wars won several ratings battles.

The two-n

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Comcast On Demand Gets Hallmark Fare

Hallmark Channel announced a spate of deals Tuesday.

The network will provide content from its library to Comcast Corp

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NAACP’s Mfume Backs Nielsen ‘LPMs’

Nielsen Media Research’s “Local People Meters” received a high-powered endorsement Monday.

National Association

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Ratings Ablaze for Rescue Me Finale

Rescue Me, FX’s critically acclaimed firefighter series, concluded its first season with ratings heat, outperformin

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O’Reilly Ratings Up Despite Suit

Despite, or maybe because of, the sexual-harassment suit he faces, Bill O’Reilly’s The O’Reilly Factor averaged

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No Debate: Fox News Wins

Fox News Channel made it a clean Nielsen Media Research sweep with its presidential-debate coverage, attracting more than 1 million viewers t

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Sevens Wild at Cable Hall of Fame

Denver -- The Cable Center inducted seven new members from the seventh class into its Hall of Fame at a dinner here last night.

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Viacom Blitzed for Not Running Ad

A coalition of Democratic-leaning groups has launched a protest against Viacom Inc. -- including a raft of phone calls channeled directly to

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PROMAX&BDA Taps Ashy

Brett Ashy has joined PROMAX&BDA in the newly created position of senior vice president.

Ashy had been director of

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