Marketing

NBC Universal, Nielsen Roll a Seven

NBC Universal reached a seven-year pact for audience-measurement services covering all of its national and local television businesses with N

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Slow Start for CNBC’s Conan

The repurposing of Conan O’Brien to CNBC’s evening schedule didn’t get off to a rousing start.

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MSGN’s Knicks Ratings Up 47%

The team’s record on the court might only be 2-3, but the New York Knicks have gotten off to a strong start on the small screen this season

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ESPN Rides NFL to Weekly Win

While The Walt Disney Co. decided whether to pull the trigger on renewing its primetime packages with the National Football League, ESPN rode

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CTHRA Names 2005 Board

The Cable and Telecommunications Human Resources Association announced its 2005 board of directors Tuesday.

They are:<

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Comcast Spotlight Ups Lincoln

Comcast Corp. has promoted Karen J. Lincoln to vice president and general manager of Comcast Spotlight for the Dallas/Fort Worth, Texas, mark

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Peterson Verdict Is Court TV Record

Court TV’s coverage of the decision against Scott Peterson last Friday afternoon delivered the largest audience in the network’s history.

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Zucker, Nevins Set for PROMAX

NBC Universal president Jeff Zucker, Home Box Office executive vice president Sheila Nevins and architect Daniel Libeskind are among the spea

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Peterson Trial Boosts Court TV

Court TV drew strong viewership during the first four days of deliberations at the Scott Peterson trial, the network said Wednesday.

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Great Ratings for History’s Alexander

The History Channel’s Alexander the Great special earned a 2.7 Nielsen Media Research household rating Sunday night

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