Marketing

Ivan Tops Floyd for Weather Channel

The Weather Channel posted a 1.9 Nielsen Media Research total-day (5 a.m.-2 a.m.) household rating for its coverage of Hurricane Ivan Wednesd

FULL STORY >>

NGC’s MegaStructures Pulls Mega-Ratings

The debut of MegaStructures Wednesday night notched a pair of viewership marks for a series on National Geographic Cha

FULL STORY >>

Ratings Jackpot for ESPN’s Poker Finale

The finale of the second season of ESPN’s World Series of Poker was the highest-rated poker telecast in the network

FULL STORY >>

USA Serves Up Higher U.S. Open Ratings

Boosted by the controversial quarterfinal match between Serena Williams and Jennifer Capriati, USA Network scored ratings improvement with it

FULL STORY >>

Spike Likes CSI Ratings Boost

Turner Network Television took the week, but a CSI: Crime Scene Investigation marathon propelled Spike TV to a third-p

FULL STORY >>

3.3M Fight History’s War of 1812

The History Channel said Tuesday that Sunday special First Invasion: The War of 1812 captured 3.3 million average tota

FULL STORY >>

Frances Means Records for Bright House News Nets

While bracing for the arrival of Hurricane Ivan, a pair of Bright House Networks regional news services registered their best ever ratings wi

FULL STORY >>

News Corp. to Nielsen: Suspend ‘LPMs’

News Corp. has asked Nielsen Media Research to suspend its rollout of “Local People Meters” and called for an independent authority to be

FULL STORY >>

HD Forum Welcomes Harmonic

Harmonic Inc. is now part of the HD Forum.

The forum is an industry organization with a membership encompassing manufa

FULL STORY >>

Labor Day Ratings Spike for Spike TV

As far as Spike TV was concerned, it was fine for people to kick off their shoes and park themselves in front of the small screen on Labor Da

FULL STORY >>