Marketing

Turner’s Wakshlag: Summer Record for Cable

With one week to go, basic cable is on track to set viewership records this summer.

Turner Broadcasting System Inc. ch

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Kerry Carries Comedy Ratings

Democratic presidential candidate Sen. John Kerry’s (D-Mass.) appearance on Comedy Central’s The Daily Show with Jon St

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Food’s Child Tribute Scores Well

Viewers showed an appetite for Food Network’s salute to the late Julia Child.

Julia Child: A Tribu

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Season-Enders Boost USA

Led by finales of a summer run for Monk and TheDead Zone’s third seas

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Adlink Sales Presentation Wins a ‘Telly’

Adlink won a bronze “Telly Award” for the video portion of its SportsLink L.A. unit's sales presentation, "The Game."

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Universal Cable Is Seeing Gold

NBC Universal Cable networks carrying Olympic Games coverage are thus far returning viewership performances worthy of gold medals, NBC offici

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Sie, Cable Center Launch CEMMP Alumni Group

The Cable Center's Chinese Executive Media Management Program is getting an alumni association thanks in part to Starz Encore Group LLC found

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Viewers Storm TWC for Charley Coverage

The Weather Channel’s live coverage Friday of Hurricane Charley’s destruction in Florida posted a 1.3 total-day Nielsen Media Research ho

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Charley Trackers Watched Fox News

Fox News Channel was crowing Tuesday about how many people watched its Hurricane Charley coverage.

Fox News said that

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Nets Rip Nielsen’s ‘Total Programming Day’

As part of an ongoing brouhaha, a group of cable programmers this week voiced their concerns to Nielsen Media Research about the way networks

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