Marketing

Boxing Looks for Climactic End

Three Big Bouts Try To Top Last Year's Buy-Rates

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By: R. Thomas Umstead | Jun 17 2013 (All day)

The 2013 Brand Builder Awards

The 2013 Brand Builder Awards

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By: MCN Staff | Jun 17 2013 (All day)

TV One To Launch Educational Initiative

TV Production Studies Aimed at Helping Middle School Students Learn Related Skills

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By: R. Thomas Umstead | Jun 14 2013 - 12:33pm

Magna Forecasts Slower Ad Growth in 2013

Agency Sees Big Spending in 2014

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By: Jon Lafayette (Broadcasting & Cable) | Jun 14 2013 - 11:40am

TWC Expands STEM Campaign to Encourage Science and Creative Writing

Partners with Tutoring Centers 826 National

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By: John Eggerton | Jun 13 2013 - 1:12pm

Cable Show 2013: Lopez, Rodriguez Tout Network Plans To Industry

Celebrities Say Quality Content In Store For Respective Nets Targeting English-Language Latinos

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By: by R. Thomas Umstead | Jun 12 2013 - 1:44pm

Cable Show 2013: Social TV Apps Ripe for Consolidation

Panels Says Mass Adoption Key for Monetizing Viewer Interaction

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By: Andrea Morabito (Broadcasting & Cable) | Jun 11 2013 - 5:31pm

Cable Show 2013: Nets Press Nielsen To End Need For 'Frankenmetrics'

Ipad Viewing Could Be Added to Ratings in Fall 2014

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By: Jon Lafayette (Broadcasting & Cable) | Jun 11 2013 - 3:07pm

Cable Show 2013: Panel Says Fans Can Be Best Marketers

Execs Urge Embracing Marketing Innovation from All Places

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By: Andrea Morabito (Broadcasting & Cable) | Jun 11 2013 - 3:04pm

Cable Show 2013: Multicultural Nets to Distributors -- Make Room

Panelists Say Multiethnic Markets Present Growth Prospects for Cable Companies

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By: Kent Gibbons | Jun 11 2013 - 2:45pm