Mediaocean & VideoAmp partner to create software solution to optimize TV upfront commitments for the first time ever

May 24, 2017 ... solution for the upfront and scatter markets for agencies and brands. This groundbreaking partnership will ... premium upfront television buys with the same precision. This partnership will allow Mediaocean clients ... take their massive commitments made in the upfront and allow for programmatic optimization and ...

http://www.multichannel.com/prfeed/mediaocean-videoamp-partner-create-software-solution-optimize-tv-upfront-commitments-first-time-ever/413059

Iskratel unveils two new GPON products ahead of ANGA COM

May 23, 2017 ... operator in Slovenia, enabling a fibre upgrade with a low upfront investment cost and minimal disruption. ...

http://www.multichannel.com/prfeed/iskratel-unveils-two-new-gpon-products-ahead-anga-com/413028

The Future of Television is Now

May 22, 2017 ... After last week’s network television upfronts, it is hard not to recognize how advanced the ...

http://www.multichannel.com/future-television-now/413001

Data Drives Some Talk at Upfront Presentations

May 22, 2017 ... NEW YORK — Amid all the new shows being launched at upfront presentations last week, there were ...

http://www.multichannel.com/data-drives-some-talk-upfront-presentations/412989

Serving Up the ‘Twin Peaks’ Premiere … And a Slice of Cherry Pie

May 22, 2017 ... Mayne Man to Upfront to Save Cable During ESPN ’s upfront on May 16, SportsCenter anchor Kenny Mayne ...

http://www.multichannel.com/news/content/serving-twin-peaks-premiere-and-slice-cherry-pie/413002

Breaking Point

May 22, 2017 ... recent upfronts, NBCU chairman of advertising sales and client partnerships Linda Yaccarino slammed the ... NBCU’s May 15 upfront event. “Has a ‘like’ ever walked into a store? … Viewers buy products.” Related: ... Data Drives Some Talk at Upfront Presentations [subscription required] First-Quarter Slippage ...

http://www.multichannel.com/breaking-point/412990

MCN Online Extra | May 22, 2017

May 21, 2017 ... Traditional Linear Models Erode Related | Data Drives Some Talk at Upfront Presentations How Advanced ...

http://www.multichannel.com/may22

The Future of Television Is Now

May 21, 2017 ... week's network television upfronts, it is hard not to recognize how advanced the business really is and how much ... advertising TV networks Upfronts upfronts 2017 ...

http://www.multichannel.com/blog/mcn-guest-blog/future-television-now/412979

Upfronts 2017: CW Charts Path From Broadcast Net to Multiplatform Player

May 18, 2017 ... The band Muse started off the CW upfront, performing new song “Dig Down.” The track is central to ... revealed at an upfront presentation five years ago, and has emerged as a digital player in terms of ...

http://www.multichannel.com/news/content/upfronts-2017-cw-charts-path-broadcast-net-multiplatform-player/412952

Upfronts 2017: Turner Shows New Content, Ad Results

May 17, 2017 ... Turner Broadcasting came to its upfront presentation armed with new programming and results that ... Buying Will Grow in Upfront [subscription required] At the Theater at Madison Square Garden, the Time ... technology and platforms beyond just the television screen, Turner's upfront was about renewing our ...

http://www.multichannel.com/news/content/upfronts-2017-turner-shows-new-content-ad-results/412909

Upfronts 2017: TNT, TBS Greenlight Six New Series

May 17, 2017 ... Turner’s TNT and TBS gave greenlights to six new series as it head into its upfront presentation ... renewed. Related: Turner’s Levy Thinks Audience Buying Will Grow in Upfront [subscription required] TBS’s ...

http://www.multichannel.com/news/networks/upfronts-2017-tnt-tbs-greenlight-six-new-series-upfront/412907

Upfronts 2017: TBS Sets Three New Series

May 17, 2017 ... TBS will add three new series to its lineup, the network announced during its upfront presentation ...

http://www.multichannel.com/news/content/upfront-2017-tbs-sets-three-new-series/412906

Upfronts 2017: TNT Taps Ridley Scott to Develop Sci-Fi Block

May 17, 2017 ... programming block, the network announced during its upfront presentation Thursday. Related: Turner’s Levy ... Thinks Audience Buying Will Grow in Upfront [subscription required] The slate, produced by Scott’s Scott ... his smart, sophisticated stories.” In other TNT upfront news, the network has partnered with ...

http://www.multichannel.com/news/content/upfronts-2017-tnt-taps-ridley-scott-develop-sci-fi-block/412905

Upfronts 2017: ESPN To Revamp Weekday Programming Lineup

May 16, 2017 ... Mike Greenberg, the network announced at its upfront presentation Thursday. Greenberg will lead a New ...

http://www.multichannel.com/news/content/upfronts-2017-espn-revamp-weekday-programming-lineup/412885

Upfronts 2017: Univision Touts 'Passion Points'

May 16, 2017 ... Univision is set to host its upfront Tuesday (May 16) in New York City, with Colombian singer ... Univision's upfront announcement are in the release  linked here.  ...

http://www.multichannel.com/news/networks/upfronts-2017-univision-touts-passion-points/412875

Upfronts 2017: Fox Announces Moves to Increase Ad Effectiveness

May 15, 2017 ... announced during Fox's upfront Monday afternoon, including working with NBC to have measurement firm ...

http://www.multichannel.com/news/advanced-advertising/upfronts-2017-fox-announces-moves-increase-ad-effectiveness/412871

Univision Brings Ratings Resurgence as “Proof Of Passion” For Its Content At 2017 Upfront Presentation

May 15, 2017 ... company serving Hispanic America, is hosting its annual Upfront presentation on May 16 to unveil its ...

http://www.multichannel.com/prfeed/univision-brings-ratings-resurgence-proof-passion-its-content-2017-upfront-presentation/412858

Upfront and Center: Nets Ready to Step Out

May 15, 2017 ... It’s upfront week, when the Big 5 broadcast networks and a few bold cable outlets take over New ... York’s most splendid stages to show off their new programs. The upfront presentations are often derided ... tradition and step off the stage. Related: Abruzzese’s Guide to the Upfronts [subscription required] Here’s ...

http://www.multichannel.com/upfront-and-center-nets-ready-step-out/412829

NBCU Looks to Pin Down Viewers During WWE ‘SmackDown’ Breaks

May 15, 2017 ... on USA in the upfront. The company is also planning to offer picture-in-picture ads during the 2018 ...

http://www.multichannel.com/nbcu-looks-pin-down-viewers-during-wwe-smackdown-breaks/412832

Abruzzese’s A to Z Guide to the Upfronts

May 15, 2017 ... The annual ritual of the upfront can be a confusing affair for those on the outside looking in. An ... cold pizza. Call Joe Abruzzese the President of the Upfronts, Emeritus. He has forgotten more about the ... upfronts than most people know because for more than 30 years, the dapper Abruzzese was in the thick of it, ...

http://www.multichannel.com/abruzzese-s-z-guide-upfronts/412833

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