Bresnan Expands Starz Encore Deal11/22/2004 9:32 AM Eastern
Bresnan Communications and Starz Encore Group LLC announced a new affiliation deal Monday.
As part of the agreement, the MSO will launch Starz! HD and Starz On Demand in markets where it offers advanced video services.
Bresnan will also carry the Encore Movie Pak -- which includes Encore, Action, Mystery, Westerns, Love Stories, True Stories and WAM! America’s Kidz Network -- and use it as a driver for selling Bresnan Digital Cable.
Bresnan Digital Classic -- including the Encore Movie Pak, 39 digital-basic channels, a digital set-top and remote -- retails for $56.99 per month plus taxes and franchise fees.
“We look forward to working with Bresnan and helping them to grow digital cable with Starz! and Starz On Demand,” Starz Encore division vice president Tom Gove said in a prepared statement.
Bresnan executive VP of operations Steve Brookstein added, “Movies have long been a dominant viewing genre on cable, and this deal will enable us to offer a great array of programming at a compelling price point -- a real plus in the competitive marketplace.”