Charter Gets Restraining Order Vs. DirecTV5/13/2009 4:14 PM Eastern
Charter Communications won the first round in its defamation
battle with DirecTV, with the granting of a temporary restraining order against
the satellite giant that will force it to halt radio, print and direct mail ads
the cable operator called misleading.
Charter filed suit against DirecTV in U.S. District Court
for the Eastern District of Missouri on Monday night, claiming
that DirecTV has targeted its customers with misleading ads claiming the cable
operator's bankruptcy will affect service.
Charter filed a pre-packaged Chapter 11 bankruptcy on March
27, but has said from the beginning that the action would have no affect on
In the suit, Charter requested a temporary restraining order
against DirecTV to cease running the ads, compensation from the satellite giant
for any "corrective advertising," and unspecified damages.
"We are pleased that a temporary restraining order
against DirecTV's clearly false and misleading advertisements was granted,"
Charter executive vice president and general counsel Grier Raclin said in a
statement. "While we are well-positioned for competition, we believe
competition should remain fair and truthful. Charter's operations are strong
and our customers can feel confident that we will continue to serve them as
usual, including providing them with high quality video, Internet and phone
service during and after our restructuring."
DirecTV has been known for cheeky anti-cable advertising overall, including a recent batch set in a fictitious cable company's boardroom. A recent version tweaked cable over remote DVR programming.