Cable Operators

Samsung Sponsors HD Concert Series

9/14/2004 3:46 AM Eastern

Samsung Electronics America Inc. cut a deal with In Demand Networks to sponsor a series of high-definition concerts that will be carried on In Demand’s INHD channel through 2005.

The music series, which will premiere in October, will feature concerts from The Who, Peter Gabriel, Earth, Wind & Fire and Chicago.

Samsung, the sole sponsor, said it would market the concert series through 380 Web sites.

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