Ad-Sales Reorg for Discovery11/28/2005 3:07 AM Eastern
Discovery Networks U.S. announced a strategic organizational realignment of its advertising-sales headquarters in New York.
The programmer has promoted John Barry, Scott Felenstein, Lisa Fischer and Harold Morgenstern from vice presidents to senior VPs for advertising sales.
Barry will handle TLC and Discovery Home Channel; Felenstein will oversee Discovery Channel, The Science Channel and Military Channel; Fischer will be responsible for Animal Planet, Discovery Health Channel, FitTV and Discovery Kids; and Morgenstern will handle Travel Channel, BBC America, Discovery Times Channel and Discovery HD Theater.
Chris Czarkowski, Lauren Gastwirth, Lisa Lucaturoto and Josh Trager have been promoted to the newly created positions of director, advertising sales.
Jocelyn Egan, Marc Saputo and Frank Quagliariello have been promoted to directors, Discovery Solutions and Branded Entertainment.
And James Levitt has been elevated to VP and national sales manager for Discovery Health and FitTV.
“By organizing the sales groups by network, we can keep our advertisers better informed about our high-quality programming and better demonstrate the value of each of our network audiences,” Discovery Networks U.S. advertising-sales president Joe Abruzzese said in a prepared statement.
“And by promoting this group of Discovery sales all-stars, we are creating a team of brand experts who will build richer advertising opportunities for clients, whatever their business objectives,” he added.