CBS Syncs Up New Second Screen AppCBS Connect iPad App Offers Social Media Tools, Enhanced Experiences for TV Viewing 1/03/2013 9:47 AM Eastern
CBS is launching a new free second screen iPad app for its programming that allows viewers to access a variety of social media tools for all of its daytime, primetime and late-night programming. The app also offers additional synchronized content and interactive features for three of its popular dramas, with more to follow.
The new CBS Connect app will initially offer synced second-screen content for CSI, Hawaii Five-0, and NCIS: Los Angeles. The network reports that more shows will be added later.
The app includes the same social TV tools as CBS.com's popular CBS Connect social hub. These allow fans to chat with other fans or CBS stars and view Twitter and Facebook feeds for its shows.
In addition, CBS Connect will host exclusive social events and regular live chats with CBS stars and creative talent. During these events, talent will chat with fans and take questions submitted through the CBS Connect platform, the network reports.