By George, QVC Names CEO

10/28/2005 5:35 AM Eastern

Michael George will join Liberty Media Corp.’s QVC Inc. as president and CEO.

George had been chief marketing officer and general manager of the U.S. consumer business at Dell Inc.

He will assume the presidency at QVC Dec. 1 and will add the CEO role after a four-month transition period.

George is replacing Doug Briggs, who announced his retirement.

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