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Logo Ad Sales Elementary to Watson

5/18/2005 6:05 AM Eastern

Tom Watson has joined Logo as vice president of advertising sales.

Watson had been VP and sales-team leader at ABC.

In his new role at MTV Networks’ gay- and lesbian-targeted service, he will be responsible for developing advertising deals with partners and finding and expanding new revenue within emerging consumer avenues.

Logo is set for a June 30 launch.

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