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NAN Sprays Poocharelli's with Febreze

3/14/2006 7:23 AM Eastern

Nick at Nite will integrate Procter & Gamble Co.’s “Febreze” fabric freshener and odor remover into mini-sitcom At the Poocharelli's under terms of an alliance between the network, P&G and MediaVest USA.

At the Poocharelli's, a series of eight 90-second interstitials about a family of canines, will debut on NAN Tuesday, April 11, and it will air every Tuesday at 9:57 p.m. (EST/PST).

The three companies collaborated on programming, creative production, scripts, set design, graphics packaging and promotional elements.

April

2015 BCAP Cable Academy

Sheraton Harrisburg Hershey Hotel, 4650 Lindle Rd., Harrisburg, Pa. Contact: Suzette Welter, swelter@bcapa.com

May

Multicultural TV Breakfast Panel

Breakfast Panel Discussion at INTX 2015, McCormick Place, Chicago, Ill. For more information visit: multichannelevents.com/multiculturaltv