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No Faking It: Strong Ratings For ABC Family Telefilm

4/21/2009 6:36 PM Eastern

The premiere of ABC Family telefilm My Fake Fiance was not faux when it came to the Nielsens.
The original movie, starring Melissa Joan Hart and Joey Lawrence, scored 3.7 million viewers during its April 19 premiere, including 1.6 million women 18 to 49 and 1 million females 18 to 34, according to Nielsen Media Research data. Those deliveries were the tops for a TV movie this season in those demos, according to ABC Family officials.
Moreover, the movie, about a woman who devises an engagement sham to replace her stolen belongings, ranked as ABC Family's fourth best ever among adults and women 18 to 34, and fifth with ladies 18 to 49.
Among the 62 original films the network has aired since 2001, My Fake Fiance was second with adults and women 18 to 34 and adults and women 18 to 49, behind only Holiday in Handcuffs, another Joan Hart-starring vehicle that bowed Dec. 9, 2007.

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