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Redneck Island Rises for CMT in Second-Season Bow

Nov. 10 Telecast Stands as Network's Top Series Premiere 11/12/2012 10:43 AM Eastern

Redneck Island returned Saturday night to the largest season premiere in CMT history.

The Nov. 10 telecast, hosted by Steve Austin, averaged 1.4 million viewers, according to Nielsen data, from 9 p.m. to 10 p.m. The episode also scored a CMT-premiere series best 0.75 rating among persons 18 to 49, the demo Madison Avenue prefers.

The return of Redneck Island served as a strong lead-in for the debuts of new series Chainsaw Gang and Big Texas Heat as well on Saturday night.  Chainsaw Gang scored with 953,000 viewers in the 10 p.m. half-hour and earned a 0.52 mark against the 18-to-49 set. For its part, Big Texas Heat averaged 693,000 watchers at 10:30 p.m., with a 0.34 mark in the demo.

CMT officials said all three series significantly increased their quarter-to-date time-period averages across all demos, particularly among young males.