'Suits' Return Scores after Holiday VOD Marathon

Ratings Ahead 34% among Young Adults 1/18/2013 10:23 AM Eastern


Ratings rose for the return of USA's Suits following a holiday binge-a-thon that allowed viewers to watch all 22 episodes of the series on VOD and online.
Suits' mid-season premiere Thursday night  was up 3% in total viewers from its summer launch with 3.6 million viewers, the network said, citing figures from Nielsen. It was also up 11% among person 18 to 49 and 4% against adults 25 to 54.

Most importantly to the network, the show jumped 34% among viewers 18 to 34, the demo targeted by the stunt.

USA said that more episodes were viewed  more than 6 million times during the Suits marathon promotion, which ran from Thanksgiving Day until Jan. 17.

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