Turner Hosts Local Cartoon Screenings7/26/2005 12:05 AM Eastern
Adult Swim, Boomerang and Cartoon Network are coming to a screen near you.
Turner Network Sales said Tuesday that it is teaming up with cable-operator affiliates nationwide to host local screenings of content from the Turner Broadcasting System Inc. networks.
The programmer’s ad-sales arm added, “‘Adult Swim’s Screening-in-a-Box,’ ‘Boomerang’s Big Bash’ and ‘Cartoon Network’s Toon Takeover’ are each designed so that affiliates can meet their varied business needs, whether increasing customer retention, driving non-subscriber acquisition, generating incremental revenue by co-sponsoring an event with a local advertiser or partnering with a local charity for a public-affairs initiative to benefit the local community.”
“We are pleased to use our top-rated brands of Adult Swim, Boomerang and Cartoon Network to offer affiliates this breadth of customizable turnkey events designed to help with every aspect of their business,” TNS vice president of network marketing and operations Heather Baldino said in a prepared statement.