Internet Video

Dial YES for Interactivity

9/24/2006 5:00 PM Eastern

Yankees Entertainment & Sports Network will dial up some fan interactivity for three of its New York Yankees telecasts beginning Sept. 26.

YES and Major League Baseball Advanced Media will allow viewers watching each of three YES Yankees-Baltimore Orioles baseball telecasts Sept. 26-28 to vote for each game’s top player via cellular phone, according to YES officials.

During the eighth inning of each game, viewers will be able to call a five digit number flashed on the screen and vote for one of four player-of-the-game candidates as selected by YES announcers.

The voting is available to customers of all wireless carriers, and it will close three minutes after the final out of the game. YES announcers will reveal the winners before YES’ postgame show, the network said.

March