Rivers Reality Show Rates For TV Land

Wednesday night's installment of TV Land's reality series starring Joan Rivers was its richest yet, relative to ratings.
The Aug. 26 episode of How'd You Get So Rich? averaged 771,000 viewers with its 10 p.m. telecast, according to Nielsen Media Research data. That made the episode the most-watched to date for the series in which the comedienne discovers how people have turned unusual gigs into lucrative lives.
Wednesday's "How'd You Get So Rich?" installment posted a 0.4 rating, garnering 426,000 adults 25-to-54 viewers, gains of 150% in rating and 148% in delivery versus the prior 4 week primetime average. Among the network's target audience of adults 40-54 audience, the premiere earned a 0.4 average and 240,000 of those watchers, increases of 153% in rating and delivery over recent levels in primetime, according to the network.