Marketing

Strong Start for Strong Medicine

6/14/2005 3:31 AM Eastern

The sixth-season premiere of Strong Medicine was potent for Lifetime Television.

The episode, which aired Sunday at 9 p.m. (EST/PST), drew 2.9 million total viewers, up 25% compared with season five’s June 2004 premiere. The installment posted a 2.6 Nielsen Media Research household rating, versus a 2.2 for last year’s premiere.

Strong Medicine stars Rick Schroder and Rosa Blasi as physicians.

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