Marketing

Wildfire Bows with Family Benchmark

6/22/2005 8:13 AM Eastern

ABC Family original scripted drama Wildfire delivered the highest series premiere in the history of the channel with a 1.7 rating Monday, according to officials.

It was also the highest delivery in the history of the network with adults 18-to-49, with a 0.7 rating; with women 18 to 49, with a 1.1 rating; and with female teens 12 to 17, with a 4.0.

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