News

Esser Garners Grand TAM

9/13/2010 12:52 AM Eastern

Alexandria, Va. — Pat Esser, president of Cox
Communications, is the recipient of the 2010 Grand
TAM award, the highest individual honor bestowed annually
by the Cable & Telecommunications Association
for Marketing.

The Grand TAM recognizes an individual’s talent as
well as his or her commitment to ensuring the future of
the cable industry through marketing and education initiatives.

“Pat fits our ‘Grand TAM’ criteria perfectly,” CTAM
chairman and ESPN executive vice president Sean
Bratches said in a statement. “He has achieved amazing
results for Cox Communications as a customer-focused
success story in an intensely competitive market.
His long-term support of CTAM, especially with the Educational
Foundation and CTAM U., is a model for anyone
in the industry.”

Esser will be presented with the award by Bratches
and CTAM president and CEO Char Beales during the
CTAM Summit’s closing brunch on Wednesday, Oct. 20,
from 10:30 a.m. to 12:30 p.m., at the Hilton New Orleans
Riverside.

“Pat embodies the spirit of volunteerism,” Beales commented.
“He took a strong personal interest in enhancing
the CTAM U. curriculum to best serve the MSO, programmer
and technology company needs. And in a business
that demands so much of your time and talent, it is especially
noteworthy that he has been able to carve out time
and energy to continuously give back to the industry he
helped pioneer.”

Esser — who was named Multichannel News’ 2007 Executive
of the Year — has led Cox as its top executive since
2006 and has spent more than 30 years in cable and telecommunications.
He joined Cox in 1979 as director of programming
in Hampton Roads, Va., and was part of the
original management team that charted the course for the
cable operator’s advertising sales division now known as
Cox Media.

He is currently vice chairman of the National Cable &
Telecommunications Association, after serving as treasurer
and co-chair of NCTA’s Cable Show. He also is on
the board of directors of C-SPAN, CableLabs and Cable
in the Classroom.

Esser served on the CTAM Educational Foundation
board of directors from 2002 to 2009. In addition, he is an
advisor to the Association of Cable Communicators and
the National Association for Multi-Ethnicity in Communications.
Esser also is a Southeastern Trustee of the Boys
& Girls Clubs of America.

He holds bachelor’s and master’s degrees in communications
media from the University of Northern Iowa.

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