‘Millionaire Matchmaker’ Clicks for Bravo

1/17/2011 12:01 AM Eastern

NEW YORK — The fourth-season finale of The Millionaire
r registered the most connections
with viewers and key demos in the Bravo series

The Jan. 11 episode averaged 2.2 million viewers,
according to Nielsen data, including 1.4 million
persons 18-49. Those marks represent gains of
63% and 49% over the show’s third-season concluder,
said network officials.

The finale helped boost The Millionaire Matchmaker’s
fourth-season average viewership to 1.5
million, 37% more than its third campaign. Season
four also marked the series’ best performance
among all key demos, according to officials at the
NBC Universal service.