News

'Positively Cable' Adding Zing to Fall Connection

8/22/2009 2:00 AM Eastern

Fall Cable Connection in Denver just got more entertaining.

Positively Cable, the musical revue featuring cable-industry parody songs, put on annually by the Denver chapter of Cable Positive, will return with a special edition Sunday night, Oct. 25, during the CTAM Summit.

You might say, so what? That's staged every fall. Well, not this year. This year a new show was put on in June because it was unclear there was any room in the Fall Connection calendar for a chapter event.

Sean Strub, the new Cable Positive CEO, came to the Denver show in June and loved it. “He went back and started talking to the other associations involved in the Fall Connection and, lo and behold, there was space for us,” Jane Shanley, a longtime organizer of Positively Cable, said.

“Positively Cable demonstrates so clearly how all parts of cable industry work together to benefit communities across the country in the fight against HIV/AIDS,” Strub affirmed. “It is a 'must-see' for the Fall Connection week.”

The show is challenging. There are songs to write, and a book to tie it all together. A Denver “corporate theater” troupe, Rave Reviews, provides four actors who do most of the heavy lifting on stage — they have to be available. Industry executives must volunteer to take part in the on-stage revelry and come to rehearsals.

Sponsors are an even trickier matter. The show, at the Seawell Ballroom at the Denver Center Theater Complex, will cost a bit more than usual, and it's hard to hit sponsors up for a second time in just four months, though several are returning. Interested companies should go to the Positivelycable.org Web site. (Tickets are free to Connection attendees.)

The theme this time: “An engineer, a businessman and a programmer walk into a bar.” To make it simple, songs will be reprised from 15 years of Positively Cable. To make it complicated, there will be more songs than usual, in shorter versions.

Executives are being sought for “cameo” roles related to favorite songs, Shanley said.

“It's going to be a real fun, light-hearted event,” she said.

November