Tech Since 9/11: It’s Changed a Lot9/12/2011 12:01 AM Eastern
THAT CRISP AIR THAT COMES WITH AUTUMN,
offset by the miasmic 10th anniversary
of a national tragedy, seems
a useful reason for reflection. This
week, we’ll look back to 9/11/01 to
see what the cable technology community
was focused on back then.
For starters, it won’t all fit here.
You’ve been busy. We’ve been busy.
Back then, the hot topic meter
redlined on things like how to get ready for DOCSIS
1.1, “broadcast ITV” and how cable voice-over-IP
might work, someday.
Set-top memory, always a thorn, topped out at 4
Megabytes of flash and 8 MB of RAM — and that
was for the newer, souped-up boxes.
About 12 million digital boxes dotted the field
then. Digital video recorders hadn’t yet happened.
At the time, debates centered on which was the better
of two potential approaches: Integrated (into the
box) or networked (hello, cloud!).
A few months earlier, in July of 2001, some
26,000 HBO customers in a Time Warner Cable
system were offered on-demand viewing of The Sopranos
and Sex and the City. It was the first blush
of on-demand video beyond movies, and the 3,000
people (11.5%) who decided to give it a go buckled
HDTV hadn’t happened yet. In 2002, upwards of
2 million HDTV displays, at an average of $1,500
apiece, were expected to enter U.S. living rooms.
Other emerging technologies: Wi-Fi; switched
digital video; E-911; and OCAP.
A thrice-looming FCC deadline for set-tops outfitted
with removable security — first called “PODs,”
for point of deployment modules, later rebranded to
CableCards — was set for January of 2005, then
July of 2006 and, ultimately, July of ’07. The industry
responded, fielding double-digit millions of Cable-
Card boxes, only to see the consumer electronics
side disappear from the scene.
It would be two more years until Bill Gates
made his famous plea for “all-IP,” not just all-digital,
and three more years until Charter pioneered the
“digital simulcast,” in its Long Beach, Calif., system.
Since then, by the way, the Internet protocol (IP)
scene took off big time, and is threading its way into
just about every technology of the business, from
content creation to distribution (CDNs), encoding
(adaptive streaming), security (DRM), navigation
(cloud), and the back office (“Web interfaces”).
Another contextual placeholder: By the end of
2004, technologists were openly wondering whether
the telcos could really get into the video business
— this time around.
IPv6, IMS, fragmented MPEG-4, HTML5, clouds,
DLNA and MoCA, to toss together a jumble of superactive
areas of work for today’s technologists, were
barely on the drawing board a decade ago.
And that all preceded the conflagration of smartphones,
connected devices, tablets, PCs, laptops,
and other video-capable, IP-linked screens wanting
to play video.
May we live in interesting times, indeed.
Stumped by gibberish? Visit Leslie Ellis at translation-please.com or multichannel.com/blog.