Discovery Names Beth Greve SVP Digital Ad Sales

By R. Thomas Umstead
published

Discovery Communications has hired Beth Greve as its senior vice president of digital ad sales, the network said Monday.

Greve, who joins Discovery from Jaunt Virtual Reality, will lead strategic development for digital sales offerings across all of Discovery Communications’ digital properties including the company’s owned and operated websites, Discovery VR and the portfolio of the company’s U.S. TV Everywhere ‘GO’ apps, said the network.

“More than ever, our clients are focused on digital, data and 360-degree solutions to grow their businesses,” said incoming President of Advertising Sales, Ben Price in a statement.  “The addition of Beth and the expanded responsibilities of Nicole, Keith, Robert and Jill sets us up to do just that.”

Discovery also announced the promotions of several company ad sales executives, including Nicole Cleary to Senior Vice President, National Advertising Sales; Keith Kazerman to Group Senior Vice President, Client Solutions; Robert Voltaggio to Group Senior Vice President, Ad Sales Planning and Operations; and Jill Steinhauser to Senior Vice President, Ad Sales Planning and Operations. 

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.