Sunlight: Koch Groups Pony Up For TV Time

TV stations are benefitting from a host of political buys from groups associated with the billionaire Koch brothers (Charles and David).

According to a Sunlight Foundation analysis of the FCC's online database of political ad buys, the pair have bought ad time on "at least" 106 TV stations through July 10 as the all important mid-term election nears. "At least," the group points out, because the FCC's new political ad reporting requirement for all stations did not kick in until July 1. Before that, only the top four network affiliated TV stations in the top 50 markets had to report.

The buys are coming primarily in states with hotly competitive elections--North Carolina, Colorado, Kansas.

Sunlight also reports that Freedom Partners, one of the groups, has spent about $1.2 million on one station in New Hampshire along, which is host to close House and Senate races.

The groups are investing in cable, too. According to a filing from earlier this month on Time Warner Cable's political ad tracker, Americans for Progress, which bought the Kansas airtime, according to Sunlight, just bought several thousand dollars’ worth of ad time in North Carolina and has made a series of buys since the beginning of the year in North Caroline and Wisconsin.

The FCC does not require cable operators to make their ad buys public, though some--prominently TWC--do so on their own initiative.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.