DirecTV Taps Shanks

2/17/2004 8:31 AM Eastern

Eric Shanks has joined DirecTV Inc. as senior vice president of advanced services and content.

Shanks had been VP of enhanced programming for Fox Television Networks.

The three-time Emmy Award-winner will oversee business activities related to the development of DirecTV receivers and advanced services such as digital-video recording, interactive television and HDTV.

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