TNT’s Thunder-Warriors NBA Telecast Draws 2.3 Million Tweets

By R. Thomas Umstead
published

TNT’s Oklahoma City Thunder/Golden State Warriors NBA playoff telecast Monday lit up Twitter and drew more tweets than all entertainment and live sports shows for the day, according to Nielsen. 

The game, in which the Warriors defeated the Thunder in Game 7 of the Western Conference finals to advance to the NBA Finals, generated 2.3 million tweets from 769,000 unique Twitter authors to dunk the 201,000 tweets generated by NBC’s telecast of Game 1 of the NHL Stanley Cup Finals between The San Jose Sharks and the Pittsburgh Penguins, according to Nielsen’s daily Twitter TV ratings.

TNT said its telecast was the most watched NBA game ever on cable, averaging 15.9 million viewers and a 11.2 rating, according to Nielsen Fast Nationals. 

also cable’s highest rated NBA telecast of all time, drawing an 11.2 rating, accord to overnight Nielsen ratings.

USA’s WWE Monday Night Raw telecast was the most tweeted entertainment show on Memorial Day, generating 198,000 tweets from 43,000 unique Twitter authors, according to Nielsen.  ABC’s The Bachelorette, VH1’s Love & Hip Hop: Atlanta, History’s Roots and MTV’s Scream followed closely behind.

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.