ESPN Boosting VOD Offerings3/08/2004 4:34 AM Eastern
ESPN said Monday that it will add more original content to its ESPN Broadband and ESPN Video-On-Demand offerings.
Among the additions:
• Never-before-seen excerpts from SportsCentury and The Life;
• Special content from new reality series Dream Job, which currently airs on ESPN Sunday nights;
• The premiere this summer on ESPN Broadband of The Game, its second original documentary, which chronicles the first-ever surfing competition at the X Games;
• Bonus clips of the recent X Games VIII in Aspen, Colo., which are exclusive to ESPN Broadband;
• ESPNews updates launching this summer;
• The Scholastic Sports Archive, set to launch this fall, will look at athletes such as Tiger Woods, Shaquille O’Neal, Sara Hughes and Emmitt Smith competing during their high-school and college careers;
• Press Pass, a recent addition to ESPN Broadband’s lineup previously only available on ESPN in the Pacific Rim, which provides 26 minutes of soccer highlights from around the world, updated on a weekly basis; and
• Howie Vision, a weekly show in which Howie Schwab -- ESPN’s stats and facts guru whom only the SportsCenter anchors have access to -- shares his unique perspective on the week in sports.
"ESPN is excited to take this significant step to create the next generation of VOD and broadband services," vice president of interactive sales Matt Murphy said in a prepared statement.
"This original, high quality programming will not only help affiliates to sell and retain cable-modem and digital-cable customers, but help ESPN to better serve sports fans by providing them with content they cannot get anywhere else," he added.
In related news, ESPN HD is paving the road to "March Madness" with several conference-tournament games that will help to set the field of 65.
From March 10-14, ESPN HD will air several Big East, Big 10 and Big 12 tournament games in HD.