Trouble viewing this email? Click here.
To ensure our emails reach your inbox, add HispanicTV@email.multichannel.com to your address book. Click here to learn how.

July 2, 2008

In this Issue
Fox Sports en Español Kicks Off Reality Show	Puerto Rico's OneLink Adds GolTV

TOP STORY

• Fox Sports en Español Kicks Off Reality Show
  Fox Sports en Español this month kicked off the taping of El sueño de tu vida, a soccer competition featuring amateur adult teams from across the U.S. more » » » 

CARRIAGE

• Puerto Rico's OneLink Adds GolTV
  GolTV, the 24-hour soccer service, on July 1 launched on OneLink Communications, the largest cable operator in Puerto Rico, as part of its Digital Basic channel lineup, the company announced. more » » » 

KIDS

• V-me Signs as Exclusive Hispanic Broadcaster of LazyTown
  LazyTown will now be available in Spanish through an exclusive partnership between LazyTown Entertainment and New York City-based Spanish-language network V-me. more » » » 

BRIEFING ROOM

• Telemundo Launches First 100% Made-in-Mexico Telenovela
  (Excerpted from a 6/30/08 article on the Variety Web site)
  
  With the June 30 bow of telenovela Juramento, Telemundo Studios Mexico launches its first 100% made-in-Mexico production, the first of many, studio president Patricio Wills said. The Mexico City-based studio adds a third hub to Telemundo’s international scheme in addition to operations in Colombia and its HQ in Miami. “We believe that with Mexico, we are closing the circle of what we want to make as our basic foundation of production,” Wills tells Variety. more » » » 
• Study: 91% of Hispanics Aware of DTV Transition
  (Excerpted from a 6/24/2008 article on the Broadcasting & Cable Web site)
  
  The vast majority of broadcast-only Hispanic TV households are aware of the digital-TV transition, up from less than one-third of those households that were aware of the transition last fall. That is according to a new study from the National Association of Broadcasters, which found that 91% of Hispanic households getting their free TV via rooftop or indoor antennas knew about the upcoming DTV switch, compared with 31% in a similar study in September 2007. more » » » 

CAMPAIGN

• Mexicanal Sets Cross-Border Civic Campaign
  Mexicanal, the cable channel created jointly by Mexico’s Cablecom and Castalia Communications in Atlanta, on July 1 launched Únete al esfuerzo (“Join the Effort”), a civic campaign targeting Mexicans and Mexican-Americans on both sides of the border. more » » » 

Q&A

• Venevison’s New Formats Play
  Venevision International, the global sales unit of Venezuela’s media giant Grupo Cisneros, earlier this month announced the launch of a new formats division to promote and sell the company’s extensive catalog of TV genres. more » » » 

#Ad:2386_v1_Pos9_160x600#

Richard Taub has been named vp Business Developmet of V-me, where he will be charged with leading mergers and acquisitions, distribution, strategic alliances and partnerships for the Spanish-language network. Prior to joining V-me, Taub was head of his own consulting firm, where he assisted LIN Television in its distribution and the $130 million sale of the WAPA Puerto Rico networks. He will report to Carmen DiRienzo, president and CEO.

You are receiving this e-mail because you have requested either a newsletter or a magazine from
Reed Business Information.

You are currently registered to receive Multichannel's e-mail newsletters at #EmailAddr#

Subscribe to Multichannel's e-mail newsletters   |   Unsubscribe from Hispanic Television Update
Update Your Information  |  Print Subscription  |  Privacy Policy

QUESTIONS?
If you need further assistance with your newsletter subscription, please contact our Online support staff.
Send editorial questions about this newsletter to: editorial@reedbusiness.com
Send advertising questions about this newsletter to: sales@reedbusiness.com

PRIVACY MANAGER: privacymanager@reedbusiness.com
Reed Business Information 2000 Clearwater Drive Oak Brook, IL 60523
Copyright 2008, Reed Business Information, a division of Reed Elsevier, Inc.