Disney-ABC Promotes Communications Execs9/22/2004 8:31 AM Eastern
The Disney-ABC Television Group said it has instituted a new communications structure by promoting two key executives.
New senior vice president of corporate communications Sue Binford will oversee all corporate communications for the Disney-ABC Television Group, which includes the ABC Television Network and the cable networks under its banner -- Disney Channel (worldwide), Toon Disney, ABC Family and SOAPnet -- as well as for Walt Disney Television Animation.
She will also continue to oversee communications efforts for ABC News, ABC Sports, all ABC corporate initiatives, ABC’s owned stations and the ABC Radio division.
Binford had most recently been senior VP, communications for the ABC Television Network and the ABC Broadcast Group.
And senior VP of entertainment communications Kevin Brockman will oversee all entertainment communications for the group, as well as for Walt Disney Television Animation.
In addition, he will continue to oversee communications efforts for ABC Kids, ABC Primetime, ABC Late-Night and Touchstone Television, as well as the network’s photography and new-media and talent-relations departments.
Brockman’s most recent title was senior VP, entertainment communications for the ABC Television Network.
Binford and Brockman report to The Walt Disney Co. senior VP of communications Zenia Mucha.
“Given the recent restructuring of our television assets and the changing nature of our business, this new communications structure just made sense,” Disney media-networks co-chairman and Disney-ABC Television Group president Anne Sweeney said in a prepared statement.
“It allows us to more effectively streamline information-sharing across these properties, which will only aid in our efforts to better serve both the media and the Disney-ABC Television Group,” she added.