News

Escobar Upped at Telemundo

9/04/2003 5:47 AM Eastern

Former MSNBC news-programming chief Ramon Escobar was named executive vice
president of programming and production for Telemundo, NBC's Spanish-language
network, Thursday morning.

Escobar joined Telemundo last year after a two-year run with MSNBC. He had
been senior VP of local news, creative services and local programming at
Telemundo’s station group.

Don't expect any big format upheaval from Telemundo in the near term, Escobar
told Multichannel News Day. "The main focus now is reaching out to the
U.S. Hispanic, original programming and execute the hell out of it," he said

The network -- largely distributed on broadcast stations nationwide with some
cable-system clearances -- begins its fall season Sept. 8 with new U.S.-produced
novela Amor Descarado, produced at new studio facilities in Miami, and
La Cenicienta (The Cinderella), a reality dating
series.

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