AT&T, ESPN, Broncos Team Up8/22/2001 8:22 AM Eastern
AT&T Broadband and ESPN are teaming up with the National Football
League's Denver Broncos and Invesco Funds on several marketing initiatives at
the new Invesco Field at Mile High Stadium.
At a press conference Thursday, the group is expected to unveil ESPN
SportsCenter and ESPN-The Magazine marketing opportunities for
individual fans that are also tied into AT&T Broadband digital-video and
AT&T Broadband is also expected to have kiosks throughout the stadium
showcasing its video, voice and data services.