addressable advertising

BrightLine Launches ‘DataCast’

by Jeff Baumgartner | January 02, 2018

Says OTT-focused platform enables advertisers to target, measure across mobile, desktop and TV screens


The Bauminator

Comcast’s Sky Buy Could Fuel a Global OTT Play: Analyst

Combo of Sky, NBCU content could be basis for such a service... More