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Set-Top VOD Ad Views Surging

by Jeff Baumgartner | December 14, 2016

Rate of growth outpaces VOD ad views on other platforms, FreeWheel study says

Hulu, Strata Make an Ad Connection

by Jeff Baumgartner | November 01, 2016

Integration opens Hulu ad inventory to Strata agencies seeking to place local and national spots

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MCN Guest Blog

Why Cable Needs Digital Identity

Pay TV providers would be wise to expand their knowledge of user profiles... More