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Set-Top VOD Ad Views Surging

by Jeff Baumgartner | December 14, 2016

Rate of growth outpaces VOD ad views on other platforms, FreeWheel study says

Hulu, Strata Make an Ad Connection

by Jeff Baumgartner | November 01, 2016

Integration opens Hulu ad inventory to Strata agencies seeking to place local and national spots


MCN Guest Blog

Why Cable Needs Digital Identity

Pay TV providers would be wise to expand their knowledge of user profiles... More