All Webcasts
Reaching Viewers In a Multicultural, Multiscreen World
June 22, 2009 2:00pm EDT
This Webcast will examine how programmers and cable operators package, market and deliver content to effectively reach multi - cultural audiences. Panelists will discuss outreach programs and how they identify and deliver specific offerings aimed at diverse groups of viewers. more >>
Posted: Jun 25, 2009 | Permalink
Charting Cable’s Course to IPTV
May 20, 2009 4:00pm EDT
Competitive pressures and changing consumer expectations are spurring cable operators to invest in moving toward IP-based video delivery. In fact, the industry's next generation DOCSIS 3.0 technology provides key features for delivering video.
more >>
Posted: Jun 1, 2009 | Permalink
Sharpening Cable TV’s Edge In a Tough Economy
May 12, 2009 4:00pm EDT
New video technologies promise to let cable operators not only retain subscribers, but also grow their customer rolls. A variety of next-generation services and new ways of enhancing existing services are emerging to help differentiate cable from competitors. more >>
Posted: May 20, 2009 | Permalink
Powering Cable's Next-Gen Internet TV Play
March 26, 2009 4:00pm EDT
Large cable operators are looking to enhance their traditional TV services with a huge lineup of on-demand Internet video programming - content that's otherwise not available online today. But is the infrastructure in place to support the delivery of these high-value video assets? more >>
Posted: Mar 27, 2009 | Permalink
Broadcast Operations for the 21st Century: Benefits, Strategies and Lessons Learned from Centralization and Convergence
March 24, 2009 4:00pm EDT
On March 24th a panel of industry leaders will share their experience and opinions about implementing centralized processes and converged services in the television business. more >>
Posted: Mar 25, 2009 | Permalink
Technology and the Bottom Line: How new technologies are transforming the broadcast business
October 21, 2008 2:00pm EDT
Broadcasters are turning to new IT-based technologies and workflows to boost their bottom line, both by streamlining existing operations and creating new revenue opportunities with minimal investment. In this live Webcast, B&C Senior Editor Glen Dickson will speak with broadcasters and technology vendors about the benefits and challenges of integrating new systems and processes into today's broadcast plant. more >>
Posted: Dec 5, 2008 | Permalink
Creating Demand with Video on Demand
July 21, 2008 4:00pm EDT
Critical issues addressed in this Webcast will include: How to let users sample scheduled TV with unscheduled TV How to drive additional subscriptions to premium services How to promote the promotion How to drive additional viewership of basic cable networks What can you create demand for, besides TV, with VOD more >>
Posted: Dec 5, 2008 | Permalink
The Challenges and Opportunities of Broadband Content
June 24, 2008 12:00pm EDT
This Broadcasting & Cable Webinar will give an in-depth look at how TV station operators and broadcast network programmers are bringing their content to online viewers and monetizing the broadband delivery path. more >>
Posted: Dec 5, 2008 | Permalink
MOBILE TELEVISION: The Next Profit Center for Broadcasters
May 21, 2008 4:00pm EDT
As broadcasters seek new ways to monetize their digital spectrum after the Feb. 17, 2009 switch from analog-to-digital television signals, they are increasingly eyeing the prospects of delivering video and data to mobile phones, the Internet and other portable devices. On May 21st a panel of industry experts will discuss the progress towards a new technical standard for mobile DTV and examine the operational challenges and fi nancial implications of creating a new delivery path for local TV. more >>
Posted: Dec 5, 2008 | Permalink
On-Demand Advertising Models: Clicking Into Place
May 13, 2008 4:00pm EDT
As TV services march toward an everything-on-demand model, how can cable operators capitalize on the shift? A panel of industry experts will present an overview of on-demand advertising business and technology issues, discuss lessons learned from field deployments to date, and look at future trends and opportunities. more >>
Posted: Dec 5, 2008 | Permalink
