5 Million Homes Still Not Ready For Transition: Nielsen


Nielsen said Wednesday that more that 5 million homes, or about 4.4% of the total, remain unready for the DTV transition.
That was down from 5.8 million homes (5.1%) that Nielsen concluded weren't ready at the beginning of the month , and from 6.5 million (5.7%) in mid-January.
Households in the Albuquerque-Santa Fe DMA are the least prepared, according to Nielsen, with 12% completely unready.
Nielsen defines completely unready as homes without cable or satellite service and without a TV with a digital tuner or a DTV-to-analog converter box hooked up. The ratings company concedes some of those homes could have the converter boxes, just not hooked up yet.
The National Association of Broadcasters takes issue with the figures. In a release Wednesday, NAB suggested that the early returns on the Feb. 17 switch of 421 stations to DTV broadcasts suggested no major problems, with no flood of calls to stations it had checked with and most of the issues resolved over the phone.

For more, read B&C's story here.