Fifteen years and 70 million albums removed from their heyday, ‘New Kids On The Block’ have reunited to put out a new album and VH1 and VH1.com will exclusively premiere the video of the group’s new single “Summertime” Sunday, June 8.
After the Sunday premiere at 2 p.m. ET, the “Summertime” video will air every hour during Jump Start, VH1’s morning video block, for the entire week of June 9.
In addition, fans can log onto Music.VH1.com to view a 45-second sneak peek of the video.
“NKOTB,” as they were known back in the day, broke up in 1994 after selling more than 70 million albums worldwide. But the group has recently reunited in the recording studio to create new music, working in partnership with a new record label, Interscope Records. Their new album is expected to drop sometime this fall.
Viewers can log onto the New Kids On The Block artist page at Music.VH1.com for more information.