ABC Dunks Top NBA Regular-Season Audience Averaging 5.4 Million Viewers


For ABC, its 10th season of NBA regular-season coverage was its best with the Nielsens. Meanwhile, TNT is on pace to score its best-ever deliveries with the pro hoops circuit.
ABC averaged a 3.3 U.S. household rating, 3.83 million households 5.4 million viewers for its 15 NBA games during the labor-shortened season, according to Nielsen data. Those deliveries marked the Alphabet Network's best regular-season averages with the pro basketball since it gained the TV rights, tipping with the 2002-03 campaign, alongside with ESPN. Gauged against the 2010-11 season, ABC was up 10% in rating from a 3.0, 9% in households from 3.52 million and 6% from an audience of 5.11 million.
TNT, through 41 telecasts, has averaged a 1.7 U.S. rating, up 6% from a 1.6 mark during last season; 1.98 million households, ahead 10% over last year's 1.79 million; and 2.59 million viewers, 8% more than 2.39 million, according to Nielsen data.
With four regular-season contests to go, TNT is on the verge of dunking its fifth straight year of growth among viewers and households, according to officials at the "drama" network.

ESPN, which has a Wednesday night doubleheader remaining on its regular-season slate. has averaged a 1.5 cable rating, matching its best-ever performance, which took place during the 2010-11 season, according to officials at the worldwide leader.