The Association of Cable Communicators has announced the winners of this year’s "ACC Community Bridges Award," the "ESPN Good Sport Award" and the "Joel A. Berger Award."
The association, which created the ACC Community Bridges Award in 2004 to recognize outstanding partners to the cable industry, this year will honor Habitat for Humanity International
Time Warner Cable Staten Island will receive the ESPN Good Sports Award for its initiative “Time Warner Cable Triple Championship Tournament.” This award recognizes projects that generates outstanding community involvement through education and athletics.
For its part, BET Networks will receive the Joel A. Berger Award for its initiative “Rap-It-Up Teen Forums.” Named after the late former publisher of Cablevision Magazine Joel Berger, this award is presented to a cable industry public affairs campaign that achieves exceptional results in the area of AIDS awareness.
ACC will honor the ACC Community Bridges Award, the ESPN Good Sports Award and the Joel A. Berger Award winners during the Beacon Awards Gala, set for April 1 at The Rennaissance Mayflower Hotel in Washington, D.C. The gala is one of the highlights of ACC’s Forum 2008: “ACCess the Power: Connect.”
The cable industry and Habitat for Humanity International have partnered all across the country to raise awareness of the need for decent housing and on local projects to build simple, decent and affordable shelter. Habitat is an ecumenical Christian ministry that welcomes to its work all people dedicated to the cause of eliminating poverty housing. Since its founding in 1976, Habitat has built more than 250,000 houses worldwide, providing simple, decent and affordable shelter for more than 1 million people. Through volunteer labor and donations of money and materials, Habitat builds and rehabilitates simple, decent houses with the help of the partner families.Tom Jones, ambassador-at-large for Habitat for Humanity International and for the CEO, will accept the ACC Community Bridges Award on behalf of the organization.
Time Warner Cable Staten Island worked with five, local Babe Ruth League Baseball organizations in the New York City borough to present the Time Warner Cable Triple Play Championship Tournament. Each league was invited to submit two teams from its regular season to participate. The objective: to engage 13-year-olds in healthy, structured activity while enhancing the operator's image as a valued corporate citizen and leading provider of cable, high-speed and home phone service. Furthermore, the project increased the league’s visibility, while simultaneously generating programming for Staten Island On Demand.
ESPN analyst Tim Kurkjian, a reporter for Baseball Tonight and a senior writer for ESPN the Magazine, will present the ESPN Good Sport Award to Gina Gutman, director, marketing and public affairs, Time Warner Cable Staten Island.
Larry Dunn, publisher, Broadcasting & Cable and Multichannel News, will present the Joel A. Berger Award to Debra Lee, chairman and CEO of BET Networks, for its Rap-It-Up Teen Forums. The campaign team collaborates with urban and rural middle school, high school, and college staff to facilitate a two-hour, detailed, panel discussion about HIV/AIDS for students. In this safe and compassionate environment, students are encouraged to ask questions, share stories, and get accurate information about a disease clouded with myths and misinformation. These forums are scheduled during the school day and on average, reach approximately 500-700 students per event. To date, more than 20,000 youth and young adults have participated in the forums in more than 33 markets nationwide, resulting in thousands of students getting tested, educating their peers and committing to a healthy lifestyle grounded in personal responsibility and sound decision-making.