The Africa Channel has extended its reach in California, via a rollout in Comcast's Bay Area region.
The channel, which presents an array of programming and genres dedicated to the beauty and diversity of modern Africa, is now available on Comcast's Digital Preferred Tier on channel 297 in the San Francisco DMA. Deal terms were not disclosed.
"We are excited to announce our continued expansion in California to include San Francisco's Bay Area through the launch with Comcast," said The Africa Channel executive vice president and general manager Bob Reid in a statement."The Africa Channel's launch in such an important market and its continued growth nationally validates the need and desire for the only basic cable network offering everything Africa -- ranging from music, feature films, soaps, news and so much more. We are extremely confident that Bay Area viewers will be mesmerized by our exclusive and entertaining programming."
Noted Elaine Barden, Comcast vice president of marketing in California:"Comcast is excited to offer The Africa Channel to the diverse and sophisticated residents of the San Francisco Bay Area. The network's rich slate of programming provides an entertaining and enlightening window into modern-day Africa."
The Africa Channel, which launched in 2005, also counts affiliate deals with Time Warner Cable, Cox Communications and Charter Communications.