AOL Buys Video Search Engine


America Online Inc. said it purchased Internet video-search-engine company Truveo Inc., which it will integrate with its ( portal.

Burlingame, Calif.-based Truveo was founded in January 2004, and it debuted its search engine -- which crawls the Internet for video clips from thousands of Web sites -- in September.

AOL said it closed the agreement to buy privately held Truveo Dec. 21, but it didn’t announce the deal until Tuesday. AOL acquired four other companies last year: Weblogs Inc., Xdrive Inc., Wildseed Ltd. and Music Now.

Later this month, AOL plans to launch its “In2TV” ad-supported Internet-video service, which will contain hundreds of vintage TV shows from the Warner Bros. library.

AOL said Truveo’s headquarters will remain in California, and the company will be integrated with AOL’s search teams, which are run by AOL executive vice president Kevin Conroy and AOL Search senior VP Jim Riesenbach.